Rick Housholder

Co-Founder and Director of Customer Service

Rick is a business-savvy automotive service professional with significant technical and managerial backgrounds. Prior to co-founding MotiveLogic, he was a Service Advisor in a cross-functional role spanning new business development, client relationship management, technical advisory, backup parts management, day-to-day operations and workflow for one of Motor Age magazine’s Top Ten independent repair shops for almost five years. Earlier, Rick founded and managed Image Automotive, Silicon Valley’s premier high-end automotive repair business, for twelve years. He began his automotive service career as a Journeyman technician with Miller Chevrolet in Silicon Valley. Rick is an ASE Certified Master Tech and an ASE Certified Service Consultant.