About MotiveLogic

MotiveLogic was founded by automotive technology veterans, successful entrepreneurs and experienced corporate technologists with the goal of restoring profitability to the North American automobile dealers industry. The company began in 2008 with a passionate, driven team and decades of experience and industry knowledge.

MotiveLogic’s mission is to maximize the profitability of fixed operations for dealership groups and franchises of all sizes. Designed exclusively for automobile dealership groups, our product enables our clients to immediately leverage, identify and capitalize on opportunities, better use their assets, improve their organizational bottom lines and increase employee retention and motivation. MotiveLogic’s customer-driven system delivers real-time business information and leads to increased profitability.

Assessable via the Internet, MotiveLogic enables dealerships and group management to visualize service operations in real time for improved profitability, productivity and teamwork. By providing a practical, street-smart management system that reduces the complexity of running their businesses, MotiveLogic does not strain company resources or put additional demands on owners or group management time.

Located in the Research Triangle Region of North Carolina, MotiveLogic serves North American client organizations with its growing staff of professionals on both the West and East Coasts.